Overall UXE Score
7.87
15 jurors · −0.3 vs season average
- Recognition
- Featured
- Recognized
- 12 Aug 2026
- Season
- Quarter 3, 2026
- Studio
- Selva Studio, São Paulo
- Categories
- Mobile Experience · Consumer
- Platforms
- iOS
01/Overview
Plant care reminders that learn from your home’s light and humidity rather than a fixed schedule.
Verde replaces “water every 7 days” with care that adapts to each plant’s spot in your home. It learns from light, season and humidity, and from whether you actually watered.
The home screen shows only what needs doing today; everything else is quietly handled. Each plant has a profile with its needs, history and a photo timeline of its growth.
- Client
- In-house product
- Audience
- Urban plant owners with 5–50 houseplants
- Industry
- Lifestyle
- Platforms
- iOS
- Status
- Live since April 2026
- Markets
- Brazil, Portugal, United States
- Languages
- 3 — Portuguese, English, Spanish
02/Honors
Recognized by the editors.
Recognition
Featured
Meets the UXE standard. Earns a public profile, a badge and a place in the quarterly awards.
Conferred by the editors on 12 Aug 2026 · minimum UXE 7.0
Awards · Quarter 3, 2026
Season results- Mobile ExperienceEntered
02 / 12 · Consumer
Competing in Q3 2026. Entries close 30 Sept 2026; results are announced 15 Oct 2026.
03/Jury verdict
In the jury’s words.
“Verde turns a chore into a small daily pleasure. Showing only today’s tasks is a lesson in restraint.”
Marco Bellini
Senior Product Designer, Studio Vetro · Italy
On behalf of 15 jurors
04/Score breakdown
How the jury scored it.
- Overall UXE Score−0.3 vs Q3 2026 average
- 7.87
- Strongest criterionUI & Consistency
- 8.2
- Jury agreementaverage spread ±0.42
- Moderate
- Jurorsof Q3 2026’s panel
- 15
- 8.0−0.3
Usability
Can people complete what they came to do — efficiently, confidently and without error?
- 7.8−0.3
Information Architecture
Is content organized, labeled and navigable in the way people actually think?
- 8.2−0.2
UI & Consistency
Is the visual language coherent and purposeful across every screen and state?
Jury noteWarm, consistent illustration system across every plant type.
- 7.7−0.5
Interaction & Feedback
Does every action respond clearly, promptly and meaningfully?
- 7.9−0.2
Performance
Does it feel fast — perceived and measured — on real devices and networks?
- 7.4−0.4
Accessibility
Can everyone use it, including people relying on assistive technology?
Jury notePlant illustrations need more descriptive alternatives.
- 8.1−0.2
Learnability
How quickly does a first-time user become a confident one?
Jury noteNo onboarding needed — the first task explains the app.
Scores are the mean of 15 jurors. Ticks mark the Q3 2026 average across 6 recognized projects.
05/The jury
15 ballotsEvery vote, on the record.
Each juror scored Verde independently, from 1 to 10 on every criterion. Nothing is weighted by seniority and no score is discarded — the published result is simply their mean.
One juror Jury mean
| Juror | Usab | IA | UI | Inter | Perf | A11y | Learn | Overall |
|---|---|---|---|---|---|---|---|---|
| Mateo ÁlvarezInteraction Designer, Lumbre · MX | 8.6 | 8.8 | 9.0 | 8.8 | 9.0 | 7.8 | 9.2 | 8.74 |
| Liam O’ConnorAccessibility Engineer, Cardinal Web · IE | 8.4 | 8.0 | 8.3 | 7.8 | 8.6 | 7.9 | 8.4 | 8.20 |
| Min-jun ChoDesign Lead, Seoul Form · KR | 8.3 | 8.0 | 8.3 | 8.3 | 7.6 | 7.7 | 8.2 | 8.06 |
| Marco BelliniVerdictSenior Product Designer, Studio Vetro · IT | 7.9 | 8.3 | 8.1 | 7.5 | 8.4 | 7.9 | 8.1 | 8.03 |
| Chloé MartinContent Design Lead, Plume & Co · CA | 8.0 | 7.7 | 8.9 | 7.4 | 7.9 | 7.6 | 8.5 | 8.00 |
| Tomasz WójcikMotion Design Lead, Kadr Studio · PL | 8.0 | 7.7 | 8.2 | 8.6 | 8.0 | 7.3 | 8.1 | 7.99 |
| Yusuf DemirProduct Design Manager, Kuzey Labs · TR | 8.4 | 7.5 | 9.0 | 7.1 | 7.4 | 7.6 | 8.2 | 7.89 |
| Zara HassanHead of UX, Sahel Pay · AE | 8.3 | 8.0 | 8.3 | 7.5 | 8.0 | 7.1 | 8.0 | 7.89 |
| Lea FischerDesign Systems Lead, Kanton Group · CH | 8.0 | 7.9 | 8.3 | 7.6 | 7.9 | 7.5 | 7.9 | 7.87 |
| Diego FerreiraFrontend Architect, Rede Norte · BR | 8.3 | 7.2 | 8.1 | 7.6 | 7.9 | 7.6 | 7.7 | 7.77 |
| Lukas BrennerPrincipal Product Designer, Feldwerk · DE | 7.8 | 7.7 | 7.9 | 7.4 | 7.7 | 6.9 | 7.9 | 7.61 |
| Camille RouxCreative Director, Atelier Nuit · FR | 7.4 | 7.5 | 7.8 | 7.9 | 7.7 | 6.9 | 8.0 | 7.60 |
| Ravi MenonWeb Performance Engineer, Quickline · SG | 7.9 | 7.2 | 7.7 | 7.8 | 7.2 | 7.3 | 7.9 | 7.57 |
| Nina PetrovaDesign Director, Graphit · BG | 7.7 | 7.6 | 7.7 | 7.2 | 7.5 | 7.0 | 7.9 | 7.51 |
| Priya RamanHead of Product Design, Tessera Cloud · IN | 7.0 | 7.9 | 7.4 | 7.0 | 7.7 | 6.9 | 7.5 | 7.34 |
| Jury mean | 8.0 | 7.8 | 8.2 | 7.7 | 7.9 | 7.4 | 8.1 | 7.87 |
| Spread (σ) | ±0.40 | ±0.40 | ±0.46 | ±0.50 | ±0.45 | ±0.36 | ±0.38 | ±0.33 |
marks each juror’s area of expertise. Deeper tint, higher score.
01
Submitted
20 Jul
Entry received, free of charge
02
Jury scoring
25 Jul – 11 Aug
15 independent ballots
03
Recognized
12 Aug 2026
Featured
04
Awards
Results 15 Oct 2026
Competing in Q3 2026
06/Screens
2 screensThe product, screen by screen.
07/Case study
From problem to proof.
The challenge
Fixed watering schedules kill plants: the same monstera needs very different care in July and January.
The approach
Selva Studio modelled care around each plant’s location and season, and designed the home screen to show only today’s tasks.
Research
Home studies
18 homes, 340 plants photographed monthly
Horticulturist panel
4 experts reviewed care models
Beta test
1,200 users over one season
Key insights
- 01
Overwatering, not neglect, is the most common cause of plant death.
- 02
People want one list for today, not a calendar.
- 03
Photo timelines turn chores into pride.
Outcomes
−48%
Plants lost per year
beta users, self-reported
4.9
App Store rating
3,200 reviews
73%
Tasks completed on the day
median user
Outcomes are reported by the submitting team and reviewed by the jury.
08/Accessibility & performance
Built for everyone, on any device.
Accessibility
WCAG 2.1 AA
Audited by In-house audit, April 2026
7.4
Jury
- VoiceOver labels on every plant card
- Plant status uses text as well as colour
- Dynamic Type supported
Known gaps
- Illustrated plants have generic alt text
Performance
3 of 4 within budget
iPhone 11, median of 30 cold launches
7.9
Jury
| Metric | Measured | Budget |
|---|---|---|
| Cold start | 0.9 s (within budget) | ≤ 1.0 s |
| Sustained frame rate | 60 fps (within budget) | ≥ 60 fps |
| Crash-free sessions | 99.9% (within budget) | ≥ 99.8% |
| Install size | 64 MB (over budget) | ≤ 60 MB |
Within budget Over budget
09/Design system
Canopy, the system behind Verde.
- System
- Canopy
- Components
- 34
- Design tokens
- 88
Color
- #1C3325
Evergreen
- #B8E07A
Sprout
- #DBE3D2
Sage
- #C9805A
Pot
- #C0612D
Thirsty
Typography
Urbanist
Interface & display
Google Fonts
UX patterns
- Reminders
- Collections
- Photo timelines
- Illustration
- Today view
10/Credits
The people who made it.
Studio
Selva Studio
São Paulo, Brazil
A tiny studio making lifestyle apps with lush illustration and careful defaults.
- Founded
- 2021
- Team
- 1–10
- Recognized
- 1
Team
- Beatriz AlmeidaFounder & Designer
- Rafael SouzaiOS Engineer
- Camila DuarteIllustrator
- Client
- In-house product
- Industry
- —
Built with
- SwiftUI
- Core ML
- WeatherKit
- Figma
- Procreate
→/More from the showcase
Whole seasonMore from Q3 2026.
Ostara Care
Helix & Co. · Germany
8.69
UXE
Parla
Casa Nuvola · Italy
7.96
UXE
Aurel
Oona Studio · Finland
7.43
UXE